Music for Profit

The concept that makes this book a unique and valuable addition to a musician’s bookshelf can be summed up in a single word: “Service.” Unlike so many other business development books that teach marketing and sales, this one is geared specifically toward small businesses interested in providing service to customers. And service to your fans is one of the most important principles that MusicForProfit.com keeps trying to hammer home. (See community of raving fans, and  taking care of your customers, and Rule #3 of the 4 business principles to follow)

I have read through it once, and now I’m going to go back for a deeper read a second time. In the meantime I’ve been recommending this book to pretty much everyone who is currently focused on developing an in-person relationship with paying clients.

Two Action Items (one free, one almost free):

• Sign up at ThinkBigRevolution.com and notice how Port profits from this rabid community of fans without trying to sell them anything.
• Get the book at Amazon: Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling

Tags: booking, Business, service

This week I found 9 tweets that I think you should check out. Every one of them has a link that is worth your time. A couple of them are just entertaining flowcharts. Others, like the Haas business lecture are of real substance. The news about Google’s foray into music is just a tidbit of interesting, dated news that may or may not have an impact on the music industry. Nonetheless I felt that you should learn about it.

There are some more in-depth blog posts I plan on crafting based on these, but in the meantime enjoy them, and of course comment and tell me what you think.